No. 01
Entry
Starting at$1,200For a new barn, or one that has been living on a Facebook page.
- 1–4 pages
- Custom design in your brand
- Built for phones first
- Basic on-page SEO
Timeline · 3–4 weeks
Services & Pricing
Prices written down, like they should be.
Too many good barns and trainers are hard to find online, or they're represented by a site that doesn't show the care they put into their horses. Founding Bay is here to help equine programs and professionals look as good online as they are in person, and to give them a website that helps the business grow.
Every site is custom. These are starting prices, and you'll get a firm written quote after our first call.
Price List
WebsitesMost barns choose this
No. 02
Signature
Starting at$1,800A site built around how your barn actually runs.
- 5–8 pages
- Scroll animation and editorial layout
- One feature: a boarding comparison table or a basic sales page
- Local SEO setup
- Copy guidance
Timeline · 5–7 weeks
No. 03
Estate
Starting at$2,500For programs with a lot going on, and a story worth telling well.
- 8+ pages
- One signature moment, like an animated entrance
- Sale-horse or stallion pages you can edit yourself
- Full copywriting
- A photo shoot plan
Timeline · 8–10 weeks
Timelines start once your content and photos are in.50% deposit to book, 50% at launch. Estate projects can be split into three payments.
Add-ons
Added to any package- Additional page$170
each
- Sale-horse listings system$460
- Stallion / breeding pages$360
first stallion, $140 each additional
- Event & clinic calendar$220
- Boarding availability / waitlist$190
- Online booking / scheduling$170
- Online payments / deposits$290
- Copywriting$80
per page
- Photo shoot direction$190
photographer billed separately
- Local SEO & Google Business Profile setup$240
- Brand kit: logo refresh, palette, fonts$720
- Rush delivery, under 3 weeks+20%
of project
If an add-on is already part of your package, you won’t be charged for it again.
After launch
Care plans
For barns that would rather be riding than updating software. I keep the site running, safe, and current.
Essential
$95/ moHosting, SSL, backups, security, uptime monitoring, and 30 minutes of edits a month.
Barn Manager
$175/ moEverything in Essential, plus 90 minutes of edits, listing and availability updates handled for you, and a quarterly performance check.
- The Essential care plan is required with every site, with a minimum 12-month commitment.
Questions
The things people ask first.
Who owns the site?
You do. Your domain, your words, and your photos are yours. If you ever decide to move on, I’ll hand everything over.
How do updates work?
The things that change often, like sale horses, open stalls, and clinic dates, can be set up so you update them yourself from your phone. On a care plan, I handle edits for you each month. Otherwise I’ll quote a change before I make it.
What do I need to provide?
Your knowledge of your barn, and good photos if you have them. I’ll ask the questions and help with the words. No photos yet? I can plan the shoot with an equine photographer. The photographer’s own fee is separate and isn’t included in my pricing.
How long does it take?
Entry takes 3–4 weeks, Signature 5–7, and Estate 8–10. The clock starts once your content and photos are in. If you need it sooner, rush delivery in under 3 weeks is available for 20% of the project.
How does payment work?
A 50% deposit is due when you sign the contract. It holds your place on my calendar, and design work begins once it’s in. The other 50% is due at launch. Estate projects can be split into three payments.
What happens if I don’t renew the care plan?
Your site stays yours. I’ll hand over the files and access you need to host it yourself or with someone else. From then on, updates, backups, and security are in your hands.
Not sure which fits?
A first conversation is free and commits you to nothing.